Project
MediPedi fills an innovative niche, providing healing pedicures to clients in their homes and offices. After coming to Vancouver, this professional husband and wife team felt their brand needed a face lift. They wanted a brochure that succinctly communicated the distinct advantages of their service and a design that appealed to their upscale clientele.
Excerpt
Foot care that goes beyond beauty. MediPedi neatly bridges the gap between day spas and podiatrists (foot doctors). Our deluxe service goes beyond the traditional slough and buff to address numerous skin and nail conditions commonly associated with the feet. Put your best foot forward with MediPedi!
Result
Inky Kiss designers and copywriters in Vancouver studied existing marketing materials and copy and made recommendations about how the client could improve their literature for the Vancouver market. Designers came up with a strong concept that used the existing company colours while writers put together compelling copy that explained the specific benefits MediPedi offered to clients. The end product was a sleek, sophisticated representation of the MediPedi brand, which became the foundation of the re-brand.
Since launching in 2010, Inky Kiss Copywriting in Vancouver has provided dozens of local businesses with creative inspiration. From sleek business cards and smart websites to snappy taglines and spectacular copy, we work to educate and empower clients, so they can make the best decisions for their business.